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ROI-Based Thinking

I recently visited Charlotte, North Carolina, although it could have been any city in America, and was struck by the number of dealership facilities that were...Full Story >>

Dealership Success

SEO By The Numbers = DSEO, Dynamic Search Engine Optimization

Website optimization has been one of the hot topics over the last few years, and it will continue to dominate business development plans for 2010. Before I outline a simple, no-cost way to increase your phone calls by 25% within 90 days using...Full Story >>

Best Practices Case Study

Tharon Lambert, E-Commerce Director at J.C. Lewis Ford in Savannah, GA, has found an innovative way to sell more new cars. By taking two old computers that were no longer being used, he created...Full Story >>

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